Jennifer lopez turned 53 on sunday and celebrated the occasion via stripping down to

her birthday suit to release her today's business challenge, jlo body with the aid of jlo splendor.

“i'm the age i'm, but i sense top notch and happier than ever,” 

she advised humans in a brand new interview promoting the road.

“i experience like i’m just at my halftime right now and just getting started out.”

 the singer first announced the news through her “on the jlo” publication, telling enthusiasts that she’s pop out

with a product to spotlight every person’s first-rate “asset” – a new “company + flaunt™ focused 

booty balm,” $sixty five. Later taking to instagram, lopez shared a attractive campaign

 video that featured her promoting the product within the nude. 

The balm goals to firm the skin’s look in targeted areas just like the booty, hips and thighs.